Students analyse the construction of media narratives, discuss audience engagement, consumption and reading of narratives, and analyse the relationship between narratives and the contexts in which they are produced. They examine the use of codes and narrative conventions to structure meaning and explore how a media creator has used these tools to produce a media narrative. Students also consider the role that context plays in the production, distribution and reading of media products.
Students research and document aspects of a media form, codes, narrative conventions, style, genre, story and plot to inform the plan for a media production. They investigate, research and experiment with a selected media form to inform the development of their proposed production, developing knowledge of narrative, genre, style, media codes and conventions, and aspects of the works of media practitioners relevant to their proposed production.
Students develop and document a media pre-production plan demonstrating their concepts and intentions in a selected media form for a specified audience. They use industry-specific planning, both written and visual, to complete a pre-production plan that incorporates a clear narrative for a specified audience in a selected media form.
Students produce, refine, resolve and distribute to a specified audience a media product designed in Unit 3. They move from production into post-production, where the manipulation, arrangement or layering of the ideas and material generated in pre-production and production leads to the realisation of their pre-production plans. Students reflect on and seek feedback to refine their products, documenting the development and resolution of their media product.
Students use evidence, arguments and ideas to discuss audience agency, media influence, media regulation and ethical and legal issues in the media. They analyse the changing relationship between the media and audiences, the influence of both, and how media is used by globalised media institutions, governments and individuals. Students also examine the regulation of the media and audiences in Australia, and the issues and challenges relating to regulation and control of the media.
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